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Williams

Increasing Revenue via Peracto Migration

Williams

Sector

Kitchen & Bathroom

Our Role

B2BWeb DevelopmentHosting

Platform

Peracto

Overview

Williams Group is a leading provider of fire protection equipment in the UK.


Migrating from Magento to a custom Progressive Web App delivered a 46% revenue increase and 41% transaction growth. 


The solution unified trade operations through seamless ERP integration and a high-performance eCommerce environment.

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A Leader in Fire Protection Equipment


Founded in Rochdale in 1987, the Williams Group has established itself as a leading provider of fire protection equipment. 


This business maintains a reputation for quality products and expert service, operating successfully across both B2B and B2C channels throughout the United Kingdom.


As a primary source for critical safety gear, the brand prioritises excellence in every transaction to support a broad and demanding customer base.

UK Market Results

+46%

Increase in Revenue

+41%

Increase in Transactions

PWA

Progressive Web App

We were impressed with the synergy between the solutions Velstar have provided to some of their existing clients and our own business requirements. We look forward to a longstanding, professional symbiotic relationship.